Top use cases
Answer product enquiries
Run an AI agent on WhatsApp that replies to customer product questions.
Handle support calls
Deploy a voice AI agent to answer inbound customer calls.
Add a website assistant
Place an avatar AI assistant on your site with one line of code.
Gupshup FAQs
What is Gupshup?
Gupshup automates customer chats on WhatsApp and phone with AI agents. Gupshup is a conversational AI platform for support, sales and marketing. It offers AI agents, a WhatsApp Business API and voice AI for phone calls.
Is Gupshup free?
No, Gupshup has paid plans only (pay per message, no plan tiers listed). Paid pricing: $0.001 per message Gupshup fee, plus WhatsApp fees.
How much does Gupshup cost in India?
Gupshup pricing: $0.001 per message Gupshup fee, plus WhatsApp fees. Prices on the official site are in US dollars. Prices can change, so check gupshup.ai for the latest pricing.
What is Gupshup best for?
Gupshup is best for brands using WhatsApp. People use it to answer product enquiries, handle support calls and add a website assistant.
How to answer product enquiries with Gupshup?
With Gupshup, you can run an AI agent on WhatsApp that replies to customer product questions.
How to handle support calls with Gupshup?
With Gupshup, you can deploy a voice AI agent to answer inbound customer calls.
How to add a website assistant with Gupshup?
With Gupshup, you can place an avatar AI assistant on your site with one line of code.
What are the best Gupshup alternatives?
Popular alternatives in Customer Support include Intercom Fin, Zendesk, Freshdesk and Zoho Desk. Each has its own free plan and price, so compare them on the tool pages.
Where can I sign up for Gupshup?
On its official website, gupshup.ai.
When were Gupshup's price and features last checked?
We checked them on the official site on 26 October 2026. Plans change often, so confirm the latest price on gupshup.ai before you pay.